Our Blog

 Curiosity is a critical trait of people who bring about innovation in our world. From Thomas Edison to Leonardo da Vinci and Albert Einstein, we have seen humans shift the narrative of our collective existence by allowing their curiosity to transport them from awareness to action.  Some of the most celebrated artists of all time have created masterpieces by using their curiosity to experiment on canvas (Claude Monet, Jackson Pollock, and Jean-Michel Basquiat) and more recently on everything from smartphones (Miranda July) to building facades (Jenny Holzer) to plates (Vik Muniz). In her latest book “Big Magic: Creative Living Beyond Fear,” Elizabeth Gilbert makes the case that allowing ourselves to use curiosity as a tool for everyday living could not only bring about a more fruitful life, but a more pleasurable one, too.

The way that Gilbert sees it:

“The trick is to just follow your small moments of curiosity. It doesn’t take a massive effort. Just turn your head an inch. Pause for a instant. Respond to what has caught your attention. Look into it a bit. Is there something there for you? A piece of information? For me, a lifetime devoted to creativity is nothing but a scavenger hunt — where each successive clue is another tiny little hit of curiosity. Pick each one up, unfold it, see where it leads you next.”

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This is the first in a series of blogs featuring limeSHIFT artists.

In 2011, artist Lyn Godley filled a gallery in Cologne, Germany with 75 images of birds in flight with points of light along their wingtips and tails. Dimming the lights so that the fibre optics showed up more, the wingtips of the birds became like a constellation in the night sky and the dark magnificence of the room unexpectedly drew crowds that would come and sit quietly, sometimes for hours and often repeatedly, in an embrace of calm.

This is not a typical response; the average amount of time viewers spend in front of a piece of artwork is 30 seconds. Multiple hours is not the norm. For the next year, Godley talked to doctors and art historians and dug into research databases to understand why! She found that exposure to images of nature, natural fractals, and repeated pattern has healing capabilities, reducing stress and improving overall health in the viewer. She also found that particular wavelengths of light result in reduction of stress and calm the body on a physiological level.

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Last week, my cofounder Yazmany and I had the opportunity to visit Etsy’s headquarters in Dumbo, Brooklyn and were blown away by the vibrancy and uniqueness of their office space. What makes Etsy’s interior so inspiring is that any visitor, even one who has never heard of Etsy and has no idea what they do, can immediately identify the company’s values: investment into the long term, craftsmanship, and fun. The office design says it all. In fact, Etsy is savvily putting its office art to work.

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Employee engagement is a hot topic these days, and for good reason. Several studies have shown that an engaged workforce leads to higher productivity, increases customer satisfaction, and improves retention.
Of course, there isn’t a simple formula for boosting engagement at your organization, and there are many elements that play into it, including hiring, organizational design, and leadership. One of such key elements is the design of the physical workspace where employees spend a large portion of their lives.
A well-thought out office space isn’t simply functional or beautiful. Workspace design can also help employees feel truly connect to their work, their company and each other. So what does an engaging workspace look like? Read More…

I recently convened 25 business leaders—BCG, McKinsey, Deloitte consultants, IDEO designers, CEOs, entrepreneurs, MIT MBAs—at the Museum of Fine Arts, Boston for a unique art tour. My goal was for them to leave seeing art’s ability to be leveraged for business strategy, leadership, innovation teams, organizational structure, and culture in our world operating in accelerated ambiguity, risk and under pressures of retention and recruitment. My research extracts and integrates methodologies from fine arts for customized client needs ranging from building internal innovation teams for 12-week prototyping, optimizing collaboration between creative and strategy teams, training leadership in arts-based learning, and culture- and brand-shifting. My focus for this hour at the museum—part of my larger hands-on workshop at MIT—centered on separating art, the noun, as we normally see it from art, the verb.

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Anish Kapoor is up in arms about his Chicago installation Cloud Gate, endearingly nicknamed ‘The Bean’ getting plagiarized in the Xinjiang oil town of Karamay in China. Why would China steal ‘the bean’? (If I could tell you who the alleged plagiarizing artist is I would, but their name is not being disclosed by Government authorities).

Installed in 2004, this big shiny public art installation is the icon of Chicago’s Millennium Park. The bean has become both an icon of the park and the city. Anish Kapoor argues that the sculpture has resulted in property prices going up in the area and has brought millions of dollars to the city through national and international visitors numbering more than 4.75 million people a year.

Public art is big business. It draws people.  Read More…

Culture eats strategy for breakfast

This oft-cited quote (thanks, Peter Drucker!) runs true to the purpose of limeSHIFT. It’s something that we believe and why we are so passionate about improving corporate culture. As it turns out, we’re not alone. According to a new study from Duke University’s Fuqua School of Business, more than 1,800 CEOs and CFOs globally confirmed that culture is a top priority. Yet, only 15% of senior executives report satisfaction with their current corporate culture and, more importantly and surprisingly, 92% report that improving culture would improve the value of the company.
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At limeSHIFT, we believe that everyone is an artist, unlocking creative potential to imagine new sustainable solutions to old problems. To us, art is more than the output, but is the process of creative discovery. Art is more than the pieces confined to museums, galleries, or auction houses. Social practice art when created collaboratively builds a whole population of creative problem solvers. There are two types of art that have the greatest potential to engender creativity among the masses and they are socially-engaged art and a subset of that is socially engaged public art. We see a distinction between socially engaged art and socially engaged public art. Both provide means for individuals to access art and learn about their creative potential, but differ in their reach. Read More…

(today, we continue our interview with William Kentridge. The first part can be found here)

YA: Tell me a about the history of Johannesburg, since you’ve mentioned it, and how it’s affected your work. Apartheid and the reality of –

WK: Well, there’s a 2 billion year history of Johannesburg, which was a meteorite impact, which tilted the earth, which brought the gold to the surface, which is the reason Johannesburg existed. So it has a geological – not a geographic – X. And the hills around Johannesburg are essentially made by these piles of earth that came out of the mines, from the gold mines, those are our hills. But unlike most hills, which are fixed, and mountains, which are symbols of eternity, these are portable properties. They’re owned by the mining companies that excavated them and, as the price of gold goes up, they will get erased. So it’s a kind of a city that animates itself, it erases itself. You’ll see a hill and over the course of three months it will literally be rubbed out. It will be blasted away with high-pressure waterjets. So there’s a way in which the city is a new city. At my age, I’ve been alive for, like, 40% of the age of the city. The city’s only 130 years old.

YA: How old are you now?

WK: 56, 40% of the age of the city. So there’s that sense of it being an unfixed entity. And one that’s changed over 50 years, there’s no doubt, that I remember the city. It’s very bleached in terms of its colors, particularly in winter, it’s very harsh light, high contrast. So there’s a way in which it has an affinity with charcoal drawing, so there’s a lot of links that go across. It’s a bastardized, city of bastardy. It doesn’t have a long tradition. All its traditions are imported, recent, from all over. So I think it’s a city that proclaims both a virtue and the necessity for mixed traditions for constructing itself out of abandoned objects and thoughts.  Read More…

It is a blinding bright winter morning in Johannesburg and I am sipping on honeybush rooibos tea while I wait for one of my artist heroes: Mr. William Kentridge. We are meeting again for the first time since the opening of his retrospective at the Museum of Modern Art in New York to discuss his dream of being an elephant, how apartheid influenced his practice, what keeps him curious, and the exercise of embracing a multiplicity of mediums. This was my third time in South Africa, where I have been travelling annually to support an arts empowerment program at Nkosi’s Haven (an orphanage founded with the aim of looking after mothers and children directly affected by HIV/AIDS).

A lone sofa sits in a wide open space with a simple Maplewood coffee table in front of it. The proportions of the space lead me to think that it could be a double decker bus garage designed by Mies van der Rohe. Instead of tall buses, exquisite three-dimensional corpses occupy the place: musical machines that feel like oversized puppets. My memory keeps going back to one, a rolling tri-pod upholding a sewing machine with megaphones for arms. These would soon thereafter be shipped to New York for his solo show at the Marian Goodman Gallery titled Second-hand Reading.  Read More…