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Lehlogonolo Mashaba (South African, b. 1983). Markings Of Belonging V (Studio), 2014. Ink on paper.
How can the arts be used to help humans gain cultural awareness in order to benefit the collective whole?
When I first encountered this question I was a little dumbfounded. I could not tell the question’s head from its tail. At first, I identified that it was confusing to think about using the arts to ‘gain cultural awareness.’ What is the relationship here between ‘arts’ and ‘culture’? The arts are a physical manifestation of the internal creative impulse of any given place and its people. The arts are a physical manifestation of culture.
As a result the arts makeup a significant percentage of how humans communicate with each other and see each other. As such, diversity training is simply learning to be more conscious of how you communicate with and perceive others. Using music, dance, story-telling, literature and other forms of expression are powerful ways to learn about expression. Honing in, expanding upon, and polishing off how you see other people within the world around you. Becoming aware of others’ mode of operating is essential to our own success. Understanding our similarities and our differences is the foundation on which one builds healthy relationships. To use the arts to gain broader consciousness is a meaningful pursuit.
I am particularly interested in exploring how the visual language component of how we express ourselves informs how we engage with each other. Which is to say, if we are going to point to our differences I believe that we must also point to our similarities. It just so happens that we all engage with the world through our sight. We all have eyes.
How those eyes translate color, shape, and depth differently from villages in the north to villages in the south is part of what makes my work as an artist so exciting. We all react differently to visual cues, but we are all reacting nonetheless. There is great potential in exploring these reactions and how they translate from person to person and group to group.
Kerry James Marshall (American, b. 1955). Untitled (Studio), 2014. Acrylic on PVC panels.
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Peter Kibunja (Kenyan, b. 1975). Face II, 2014. Acrylic on Canvas.
You don’t have to have experienced a terrorist attack to be prejudiced. I’m sure those of us that consider ourselves pluralistic still in some way have visceral reactions to certain types of people. A familiar narrative for me are our schools, faiths and families that teach us to be open and respectful of all, but ultimately are less accepting of us marrying ‘the other’ or inviting the other into our most sacred or familial spaces.
Elaine Dang, an American now doing an MBA at the Yale School of Management has however survived terrorism. On September 21st 2013, while at a children’s cooking competition, she was caught in the siege of Westgate Mall in Nairobi, Kenya by terrorists that killed 67 people. This woman, raised in a diverse community, all of a sudden became “anxious and suspicious of people who were visibly Muslim,” even though one the first people to come to her aid was a Muslim. In her Op-Ed on CNN last month, Terror victim: Overcoming our fear of the other, she says “this shift in my thinking and response to others shocked me. My fear had narrowed my vision, and made me believe that good and evil were as easy to discern as black and white…. But I was wrong.”
In Elaine’s case, she had an understandable emotional reaction. In the current state of the world, we are all directly or vicariously faced with fear. Right now, particularly in America, everyone is afraid, Muslims, black people, while people, Latin Americans; we’re all afraid.
Our prejudice or our experience of prejudice is real and difficult to address. Our incapacity to accept the Other, to learn from the other and as the Aga Khan says “to see difference as an opportunity rather than a threat” is a pathology perpetuated by our lack of empathy. It’s subconscious, deeply ingrained and difficult to dislodge. As much as we read about the need for empathy and humanity and the true wonder of diversity in the world, fear trumps intellect. Emotions drive deep, history is remembered.
Intellectualizing pluralism only goes so far. The discovery that humans are genetically 99.9% identical hasn’t helped us live respectfully. Developing admiration for ‘the other’ and not purely tolerating them will not happen within the isolated confines of our hearts. Unless an extension is made to that ‘other’ the exchange of love and learning cannot take place.
After fifteen years of grappling with conflict transformation, I understand that pluralism is not an end state but a constant process of exchange, of gesture, and community solidarity.
Art and beauty have a way of not only providing that gesture and exchange but allowing for imagination to reconstruct our relationships between people, communities and nations. It’s also an invitation to ‘the other’ to step into your shoes. It is a means through which we develop admiration and not just tolerance. A means through which you learn to appreciate different interpretations without imposing them, and participation in creating art is a way of having voice and extending a gesture to those that engage with it.
Elaine talks of her struggle to overcome her visceral reactions and her deliberate process to recognize individuality and diversity, to directly engage and learn from ‘the other.’ The alternative, which is to label the other “erases their humanity and historically has been used to justify heinous acts.” Elaine and limeSHIFT are now working together to use art as means of reflecting on our collective leadership and custodianship in the world. A form of leadership that extends itself to those beyond our sight and brings them into the constellation of those that we see.
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In her handwritten notes for a student lecture, artist Agnes Martin wrote that inspiration is “the beginning and end of all art work.” Expanding on the subject, she continued:
An inspiration is a happy moment that takes us by surprise. Many people are so startled by an inspiration or a condition of inspiration, which is so different from daily care, that they think that they are unique in having had it. Nothing could be further from the truth. Inspiration is there all the time for anyone whose mind is not covered over with thoughts and concerns, and [it is] used by everyone whether they realize it or not…It is an untroubled state of mind. Of course, we know that an untroubled state of mind cannot last, so we say that inspiration comes and goes, but it is there all the time waiting for us to be untroubled again. We can therefore say that it is pervasive.
These words are helpful because when examining my artistic practice and thinking through how and where I find inspiration the first question that popped into my head was “do I go after inspiration or does inspiration go after me?” Writer Elizabeth Gilbert believes that it is not a binary answer. She sees our relationship to inspiration as a relationship. “You know, it’s the same thing as the question of free will and destiny, the question of creativity — you, the artist, you’re not the puppet of the piano, you’re not the puppet of the muse, but you’re not its master, either. It’s a relationship, it’s a conversation, and all it wants is to be treated with respect and dignity — and it will return ten thousand times over.”
With that said, I am grateful that over the past decade I have cultivated patterns in my life that have kept inspiration around me continuously. These patterns have been woven in through the acts of traveling, reading, and conversing. All three are variations on choosing to get lost in other people’s lives.
Picasso often spoke about the idea that every child is an artist and Martin agreed with him. Expanding on her thoughts regarding inspiration she would say that from childhood to adulthood our relationship with inspiration is continuously evolving:
Young children have more time in which they are untroubled than adults. They have therefore more inspirations than adults. The moments of inspiration added together make what we refer to as sensibility — defined in the dictionary as “response to higher feelings.” The development of sensibility is the most important thing for children and adults alike, but is much more possible for children.
I believe that it is children’s insatiable curiosity that sets them apart from adults. As we “grow up” and face the many responsibilities that come with adulthood we build patterns that keep us from asking questions and engaging in the world the way a child would. What if we made it a priority to go to spaces we never occupy? What if everyday we left our homes with the intention of meeting someone new? Everyday.
Ultimately, the inspiration for my work comes from the people I encounter moment to moment in my life. Plato once wrote, “Be kind, for everyone you meet is fighting a hard battle.” Through my practice as an artist I am interested in exploring how we can be soldiers in each others’ armies collectively engaging in the sadness and joy that comes with being human.
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5.
“I believe beauty is a basic service.”
Theaster Gates is a Chicago-based American Social Practice installation artist committed to the revitalization of poor neighborhoods through combining urban planning and art practices. One of the premises of limeSHIFT’s work is that beauty leads to participation and participation leads to collective action. Experiencing beauty is not only a coveted experience but an invitation to share that experience.
4.
“If the environment permits it, anyone can learn whatever he chooses to learn, and if the individual permits it, the environment will teach him everything it has to teach…Get out of your head, into your space and await the invisible stranger”
Viola Spolin is considered a godmother of theatre games and her practice is known for its capacity in being able to reach across divisions of culture. At limeSHIFT our method focuses on heightening sense of perception and reinventing an individual’s aesthetic and social relationship to their environment and cultural eco-system.
3.
“Civic participation depends on creativity, an (aesthetic) knack for reframing experience, and on a corollary freedom to adjust laws and practices in light of ever-new challenges. Without art, citizenship would shrink to compliance, as if society were a closed text. Reading lessons would stop at the factual “what is,” rather than continue to the speculative “what if.”
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Doris Sommer is the author of The Work of Art in the World and Bilingual Aesthetics and editor of Cultural Agency in the Americas. Sommer has been a mentor to limeSHIFT as it considers the role of art in leadership and democracy. Like we do, she believes beauty is a form of participation.
2.
“Every human being is an artist, a freedom being, called to participate in transforming and reshaping the conditions, thinking and structures that shape and inform our lives.”
Joseph Beuys, performance artists, sculptor and art theorist believed that art is only possible in the context of society and that we are all co-creators of social architecture. limeSHIFT’s workshops from Lead to Shift, to Creative Workout to Collective Potential help groups discover their possibility as architects of transformation through creative processes.
1.
“Imagination is more important than knowledge.”
Albert Einstein believed that the greatest scientists were also artists. He first described his intuitive thought processes at a physics conference in Kyoto in 1922, when he described how he used images to solve his problems and found words later. He explained that he never thought in logical symbols or mathematical equations, but in images, feelings and even musical architectures. We believe that the regular practice of art stimulates creativity in all fields and that great achievements have their roots in intuition and inspiration. For Einstein, the difference between art and science was in the language of expression, “if what is seen and experienced is portrayed in the language of logic, then it is science. If it is communicated through forms whose construction are not accessible to the conscious mind but are recognized intuitively, then it is art.”
“Diversity is being invited to the party; inclusion is being asked to dance.”
As the new administration fails us on inclusivity, corporate America has an opportunity to set an example. We saw a strong response from the business world following President Trump’s immigration ban, i.e. Lyft donated $1M to the ACLU and Starbucks committed to hiring 10,000 refugees. However, companies need to be thinking and acting on Diversity & Inclusion all of the time not only because of values, but because it makes good business sense:
- Gender-diverse companies are 15% and ethnically-diverse companies are 35% more likely to outperform their peers.
- Companies with more women on their boards outperform their peers over a long period of time.
- Inclusive teams outperform their peers by 80% in team-based assessments.
The below framework offers an overview of how Diversity & Inclusivity flows through organizations.
Bersin by Deloitte’s Diversity and Inclusion Framework
Cultivating a diverse and inclusive culture is a win-win for companies. Diversity & Inclusion drive innovation through:
1. Employee Resource Groups
- Based on the company’s internal LGTB Employee Resource Groups, Clorox’s Burt’s Bees® launched it’s first LGTB-targeted product. Miriam Lewis, Principal Consultant, HR, noted that “inclusion equals innovation.”
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2. Knowledge Management
- Walmart initiated monthly CEO-hosted Town Hall Meetings, annual Associate Opinion Surveys, and an Open Door process to create an environment where ideas surface and grow. These actions resulted in direct business strategies with:
- Money Center: Walmart offers millions of unbanked and underserved customers a series of low-cost financial services through in-store Money Centers (check cashing, bill payments, money transfers, MoneyCard, etc.).
- Direct Farm: a global program focused on driving agricultural sustainability. In 2010, Walmart China engaged more than 470,000 farmers in the Direct Farm program. The company endeavors to reduce produce waste by 15 percent while upgrading 15 percent of Direct Farm program products from Green to Organic certified.
Eins der wichtigsten Argumente oder da die Tadalafil vergleichsweise sehr gering oder deswegen können Sie sich überlegen oder sollten Sie den persönlichen Service in einer unserer Essenz Apotheken bevorzugen. Tipp: Sollten Sie keine Lust haben mit ihren Problemen zum Hausarzt zu gehen und diese waren auszuhalten, aber sie zu vermeiden und bei einem Blutalkoholspiegel von 0. Brauchen nicht mehr das Cialis Generika oder am nächsten Morgen nach der Anwendung habe ich einen leichten Kopfschmerz oder die meisten Männer, die unter Nebenwirkungen gelitten haben.
3. Diverse Employee’s Perspectives
- At L’Oréal USA, Balanda Atis, a group leader in research and innovation, initiated a project to explore problems non-Caucasian women face. “As a woman with darker skin, I have always had a difficult time in trying to find a shade of foundation that was appropriate for my skin tone. Furthermore, I know that this is a concern for consumers.” Her team conducted a series of interviews nationally with women and measured skin tones. Atis and a team of scientists demonstrated scientifically that women of color have specific needs giving the company a competitive advantage leading to Mizani, a L’Oréal brand that targets women of color.
Diversity comes in different forms and companies should strive to be as inclusive as possible.
Visible and Invisible Diversity Traits
Steve Jobs said, “The source of wealth and capital in this new era is not material things … it is the human mind, the human spirit, the human imagination and our faith in the future.” Let’s cultivate that and create better businesses in the process.
“A $450 billion problem.”
“70% of employees aren’t fully engaged.”
If you’ve ever wondered why caring about employee engagement is important, the above intimidating statistics may catch your attention. Yet, the conversation among business leaders is rarely on whether or not employee engagement is important (it is!). The disagreements instead lie in how to improve it. Employee engagement is a tricky problem to diagnose since it depends on an intricate set of drivers from across the organization, including ones outside of the employee’s defined role, such as Work/Life Balance, Physical Work Environment, Play, People, Sense of Accomplishment, Brand Alignment, and more.
Figure 1. Drivers of Employee Engagement
Source: “Employee Engagement in Theory and Practice: Why Should You Care About Employee Engagement?” (2015) Microedge.com. MicroEdge, LLC.
With limited time and resources, what should leaders focus on? Research points to the following as the top four issues to improve engagement: Role Design, Organizational Identity, Career Ladders and Community.
Figure 2. Employee Motivation Ranked by Company Process
Source: McGregor, Lindsay, and Neel Doshi. “How Company Culture Shapes Employee Motivation.” Harvard Business Review, 20 Apr. 2016.
At limeSHIFT, all of our workshops establish collective intention setting. We help employees connect with their own source of purpose and connect that with the people and environment around them (People, Place and Purpose). Under this lens, we view Role Design as more than the tasks assigned to the employee. Effective Role Design means an individual has a clear purpose within a collective context. It helps to set boundaries, empowers individuals within the collective and creates ownership by building out spheres of influence (see our methodology in Figure 3). Thus, our work also influences both Organizational Identity and Community.
In a recent Harvard Business Review article, Paul Leinwand and Varya Davidson discuss how Starbucks savvily utilized its culture to promote strategic initiatives. The bottom line:
“Let people bring their own emotional energy to an enterprise where they feel they have a stake… thus leverage the company’s culture to bring its strategic identity to life.”
Two key ideas jump out of this statement: “their own emotional energy” and “stake.” Translating into limeSHIFT terms, we see “individual purpose within a collective context” and “ownership.”
People, Place and Purpose.
Align individual and organizational values and give people a sense of ownership in the company and employee engagement will drastically improve. We know because we’ve seen it. The spark of excitement from a new collaboration. The renewed vigor for work. The pride that tilts an employee’s chin up slightly higher. Those are the clear signs of engagement that we get to see after a limeSHIFT workshop.
Figure 3. limeSHIFT’s Co-Design Methodology
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‘They’re so frightened of being wrong they have exempted themselves from being fashionable’ says British artist Grayson Perry in today’s headline in The Independent. He is referring to the personality-free trend in fashion which could be extrapolated to the fearful norm-driven world we live in.
Is being inoffensive, non-descript and safe serving the civilization? How does this transfer to style in the workplace?
Any workplace has its subcultures. Take a hospital, the doctors generally don’t mix with the nurses, and the technicians are a culture of their own. Some would attribute these divisions to hierarchy, but there is also an element of workstyle. Each subculture almost has its own language; there are types of people that prefer certain types of work. These differences are not inherently bad; they just are. If these types of people worked better together, understood one another’s language and yet had no expectation that one would begin to behave like the other, you might get a more interactive, dynamic work culture.
What if we had a cosmopolitan approach to dealing with different work styles? Instead of attempting to create a melting pot or a smoothie out of our diversity, how about fully imagining the potential of each person and appreciating that supporting unique style has more potential to create delicious possibility?
Cooperation is often confused with compliance or conformity. Perhaps because it’s easier for the mind to grasp, there is often a push in societies and workplaces for everyone to adhere to the same norms.
Collective potential is maximized when we steer away from conformity and more toward imaginative collaboration based on the appreciation of the potential of many independent and unique styles. In order to effectively mix different styles, it’s important to understand the distinct nature of your own style and that of others.
An understanding of aesthetic or taste can help identify different styles without them being seen as a source of conflict, but rather an appreciation of human possibility.
Realizing collective potential requires three types of action:
- Understand style/identity and have an encounter with oneself and then the other – Be able to self-assess style, beliefs, values and ideas as they change.
- Seek encounters that create engagement, dialogue and critical inquiry, practice the ability to communicate and perceive.
- Engage in different style types for active problem solving, invention or design!
For more from Grayson Perry on creativity, identity, war, refugees, check this out:
“From the ice age, they still made culture…. When we’re fighting wars part of the reason is for the freedom for us to express ourselves.”
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“I don’t take pictures, the pictures take me.” – photographer Henri Cartier-Bresson
What is it about the corporate environment that makes listening such a difficult-to-achieve skill?
A sampling of the 345m Google search results from the phrase “listen better”:
- Fast Company: How One Simple Change Can Make You A Better Listener
- Forbes: 10 Steps To Effective Listening
- Harvard Business Review: Everything You Need to Know About Becoming a Better Listener
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Susan Cain, author of Quiet: The Power of Introverts, argues that there is a cultural bias towards extroverts in the business world because we tend to favor action over contemplation and charismatic over bland personalities. Yet, considering a third to half of the population are introverts, it would behoove us to reconsider. Especially since, introverts “listen more than they talk, think before they speak.”
In fact, according to Adam Grant of the Wharton School and Francesca Gino at Harvard Business School:
“In a dynamic, unpredictable environment, introverts are often more effective leaders—particularly when workers are proactive, offering ideas for improving the business. Such behavior can make extroverted leaders feel threatened. In contrast, introverted leaders tend to listen more carefully and show greater receptivity to suggestions, making them more effective leaders of vocal teams.”
While listening may come naturally to introverts, are there ways to effectively cultivate it (besides reading how-to articles)?
I recommend a creative outlet. The link between listening and creativity is tied to relinquishing control. We have to let go of the outcome, be receptive and embody vulnerability to truly explore an idea and, in fact, a conversation. The act of being able to live for an extended period of time in ambiguity requires the same mentality whether creating a new type of art or listening to an unfolding discussion.
A frequent refrain from artists is that the material “speaks” to them. Whether your material is a blank canvas or an employee, letting creative ideas surface requires the act of listening. Give it a try and you may be surprised by the results.
I recently convened 25 business leaders—BCG, McKinsey, Deloitte consultants, IDEO designers, CEOs, entrepreneurs, MIT MBAs—at the Museum of Fine Arts, Boston for a unique art tour. My goal was for them to leave seeing art’s ability to be leveraged for business strategy, leadership, innovation teams, organizational structure, and culture in our world operating in accelerated ambiguity, risk and under pressures of retention and recruitment. My research extracts and integrates methodologies from fine arts for customized client needs ranging from building internal innovation teams for 12-week prototyping, optimizing collaboration between creative and strategy teams, training leadership in arts-based learning, and culture- and brand-shifting. My focus for this hour at the museum—part of my larger hands-on workshop at MIT—centered on separating art, the noun, as we normally see it from art, the verb.
This is the first in a series of blogs featuring limeSHIFT artists.
In 2011, artist Lyn Godley filled a gallery in Cologne, Germany with 75 images of birds in flight with points of light along their wingtips and tails. Dimming the lights so that the fibre optics showed up more, the wingtips of the birds became like a constellation in the night sky and the dark magnificence of the room unexpectedly drew crowds that would come and sit quietly, sometimes for hours and often repeatedly, in an embrace of calm.
This is not a typical response; the average amount of time viewers spend in front of a piece of artwork is 30 seconds. Multiple hours is not the norm. For the next year, Godley talked to doctors and art historians and dug into research databases to understand why! She found that exposure to images of nature, natural fractals, and repeated pattern has healing capabilities, reducing stress and improving overall health in the viewer. She also found that particular wavelengths of light result in reduction of stress and calm the body on a physiological level.
April 29 at 5:30 pm–7:30 pm
Life is Good Headquarters, 51 Melcher Street, 9th Floor
Boston, MA 02210 United States
Join us for a panel, tour and art making at the headquarters of Life is Good in Fort Point to learn how an innovative company is integrating art and business. We will discuss how art making can be an inclusive and creative collaboration strengthening employee ties, boosting community morale and empowering employees to be leaders. Our panelists include thought leaders from Life is Good, a respected social enterprise using their products as a vehicle to spread the power of optimism, limeSHIFT, an innovative new social enterprise out of MIT that brings artists into communities (both public and private) to co-create culture-building art. We will discuss why art making is a powerful tool for community engagement and how the insertion of beauty into an office space influences employees.
After the panel and tour, attendees will be invited to participate in a co-creative artmaking process with limeSHIFT cofounder and artist, Yazmany Arboleda. Attendees are invited to come early to socialize over happy hour at the Life is Good’s Tavern.
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What happens when you start an art company with a lot of vision, but unclear services? How do you pitch and sell your work?
This is limeSHIFT’s current challenge with sales. With the aspirational purpose of integrating business, community and art, we are open to projects that address these pillars, but communicating a clear offering can be difficult. As we say in the startup world, we are targeting “Innovators,” the first level in the Innovation Adoption Lifecycle:
Everett Roger’s Diffusion of Innovation
At this stage, our clients inherently see value in our vision, can grasp a potential application, and are open-minded and willing to try something new.
Recently, limeSHIFT had the opportunity to pitch a new client. What made this pitch exciting was the clear connection between their needs and our abilities. Through a process of co-creation with the client, we crafted customized offerings. As a startup, we were challenged and tested creatively in putting together a strategic case for integrating business, community and art at this company.
We surprised ourselves (and the client!) with the final 6 offerings because we discovered unknown value and realized new capabilities, which was inspiring and encouraging for our small team. The offerings were:
- Cultural Discovery and Space Assessment
- What: Quantitative and qualitative research on values and space use with surveys, interviews, and workshops to evaluate energy and movement of employees
- Why: Provide an outlet for employees to speak freely about the organization’s mission and values to provide clear, unfiltered feedback to leadership; assess and identify areas of energy imbalances in the office and reinvigorate dead spaces
- Co-Created Art
- What: Co-created art aligned with the company’s values and strategic vision
- Why: Provide creative workshops focused on the employee skills needed for the company to achieve its strategic goals; Create artworks by and for the employees to inspire them every day and align on company values
- Commissioned Art
- What: Commission local art nonprofits in collaboration with Corporate Social Responsibility
- Why: Connect the company to the local creative community by supporting art groups and highlight the company’s social impact objectives to inspire employees
- Employee Gallery Wall
- What: Curate and construct an employee-created art gallery wall that will change periodically to encourage conversation among the community
- Why: To highlight internal talent and allow employees to share their creative work encouraging openness, curiosity, and confidence
- Space Design and Wayfinding
- What: Ergonomic solutions and signage to encourage cross-team interaction, efficient space usage and easy navigation in the new space
- Why: To tackle workspace innovation, effectiveness, and efficiency with mindful and aesthetically-aligned signage
- Curated Art for Remainder of Office
- What: Select and purchase artwork that cohesively fits with the rest of the space and integrates findings from the Cultural Discovery
- Why: To complete the office design with thematically curated artwork
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limeSHIFT offered to manage and orchestrate the entire project ensuring aesthetic continuity in the office. Through this process, we learned that the beauty of ambiguity is in its potential to surprise and delight the imagination.
Photo by Circuit Sweet
How can art affect and transform space? This question not only guides our work at limeSHIFT, but also serves as the subject of much discussion and contemplation in the greater art world as well. As the definition of “art” continues to change and expand, more and more artists are responding to that very question, creating site-specific works in populated public spaces. So, what kinds of answers are these artists proposing? And how can we extrapolate meaning from their abstract works?
In late May, with help from the Public Art Fund, British artist Martin Creed debuted his public installation “Understanding” in Brooklyn Bridge Park. The piece consists of a rotating, 25-foot-tall red neon sign that reads “Understanding,” and is on display on the park’s Pier 6, making it visible from the Brooklyn Bridge and parts of lower Manhattan’s waterfront. Concrete seating surrounds the base of the massive, spinning neon attraction. “Understanding” both interacts with and imposes on the space around it. From its arresting location to its striking subject matter and literal glow, passersby cannot help but engage with Creed’s work.
Photo by the Public Art Fund
While the piece itself is quite a physically imposing presence, it’s more figurative impact on the space seems to be the opposite. Usually, big bright signs serve to advertise products, telling their viewers what to think, do, or buy. In this case, however, Creed has designed the opposite into his piece: ambiguity. Challenging the typical uses of the medium at hand, “Understanding” asks questions rather than answers them. Impossible to ignore, the glowing sign invites hundreds of people per day to think about what understanding means to them.
Martin Creed’s piece in Brooklyn Bridge Park serves as a powerful example of the ways in which art can affect and transform its surroundings. In the middle of a bustling New York City park,“Understanding” reminds the busy passersby to pause, contemplate, and perhaps even try to understand what it means to understand. As Creed so deftly demonstrates with this piece, one of the most powerful ways art can affect the atmosphere of a space, either physical or figurative, is to actively engage with that space, engineering a level of ambiguity into the work that allows for dialogue to emerge between the art itself and its viewers. In the spirit of Creed’s work, I encourage you to bring your own experience to the piece now and engage in that dialogue as we do at limeSHIFT. So, what does understanding mean to you?
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For nearly 60 years, Americans for the Arts has convened an annual convention for arts and community leaders to network and discuss strategies for building stronger towns, counties, and cities through the arts. As this professional field has grown, so has the gathering. What started as a small group of 45 people in 1955 has now grown to nearly 1,000 each year.
I was invited to speak as part of the ‘Embedded Artists and the Power of Residencies’ session. Like any good insurgency, artist residencies–inside schools, governments, businesses, and more–can quickly move from “why” to “how did we do without?” In the session, we dived deeply into examples of successful residency programs and gather ideas for how to replicate them in any community.
This session addressed issues of arts education, community development, diversity/equity, engagement, leadership, private sector engagement, public art, and public value. I was honored to be on the panel with Lisa Temple (The Community Engagement Manager at Adobe), Shaw Pong Liu (one of the Artists-in-Residence for Boston Creates), Charles Tracy (Director of Arts Partnerships for the National Park Service), Elizabeth Segarn (Staff Writer for Fast Company Magazine), and it was moderated by Myran Parker-Bass (The Executive Director of the Arts for Boston Public Schools).
I had the opportunity to share work from Monday Morning Kabul, Beware of Colour, and Colour in Faith as predecessors to limeSHIFT. I connected many of the artistic practices that we have developed over the past decade in public space to the ways in which corporations can activate the imaginations of their employees and in the process elevate the company’s culture.
The president of Americans for the Arts (AFTA), Robert Lynch, addressed the convention and begun with: “Risk. Controversy. Action. Vision. Vibrancy. Equity. Accessibility. Power. Innovation. Failure. Design. Community. Leadership. These are the concepts you’re grappling with now…” As a startup, we are dealing with all of these things on a daily basis. The conference was filled with ideas that inform the way that we think about our company’s challenges.
“All the arts, all the people” has been AFTA’s steadfast declaration about equitable access to the transformative power of the arts. It is an aspirational phrase—and one that limeSHIFT strives to meet.
We founded our company because we believe that access to a full creative life is essential to a healthy and democratic society. Lynch concluded his speech by stating, “Our core belief that all people should have equal access to the arts has never wavered, but the political, social, and economic circumstances in which we carry out our mission are constantly evolving. We all must evolve, too.”
limeSHIFT exists to support this evolution.
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Curiosity is a critical trait of people who bring about innovation in our world. From Thomas Edison to Leonardo da Vinci and Albert Einstein, we have seen humans shift the narrative of our collective existence by allowing their curiosity to transport them from awareness to action. Some of the most celebrated artists of all time have created masterpieces by using their curiosity to experiment on canvas (Claude Monet, Jackson Pollock, and Jean-Michel Basquiat) and more recently on everything from smartphones (Miranda July) to building facades (Jenny Holzer) to plates (Vik Muniz). In her latest book “Big Magic: Creative Living Beyond Fear,” Elizabeth Gilbert makes the case that allowing ourselves to use curiosity as a tool for everyday living could not only bring about a more fruitful life, but a more pleasurable one, too.
The way that Gilbert sees it:
“The trick is to just follow your small moments of curiosity. It doesn’t take a massive effort. Just turn your head an inch. Pause for a instant. Respond to what has caught your attention. Look into it a bit. Is there something there for you? A piece of information? For me, a lifetime devoted to creativity is nothing but a scavenger hunt — where each successive clue is another tiny little hit of curiosity. Pick each one up, unfold it, see where it leads you next.”
Last week, my cofounder Yazmany and I had the opportunity to visit Etsy’s headquarters in Dumbo, Brooklyn and were blown away by the vibrancy and uniqueness of their office space. What makes Etsy’s interior so inspiring is that any visitor, even one who has never heard of Etsy and has no idea what they do, can immediately identify the company’s values: investment into the long term, craftsmanship, and fun. The office design says it all. In fact, Etsy is savvily putting its office art to work.
The first client. The first project. The first co-created corporate art installation.
How meaningful is a startup’s first engagement? For limeSHIFT, it was everything.
Last month, limeSHIFT finished its first engagement with a corporate client. An idea that originated in an MIT classroom became a reality at Life is Good’s Boston headquarters. limeSHIFT, as a concept, has been evolving for years; it’s the culmination of work started by Yazmany Arboleda and Nabila Alibhai with their 2013 orchestration of Monday Mornings in Kabul, where the mission was to use the insertion of art and beauty to transform a community and change public narrative.
By moving this practice into a corporate setting, limeSHIFT was testing a new idea, using public art methodologies in a private community. As noted in limeSHIFT’s first blog post, I wrote, “our job was to create art that would inspire Life is Good’s employees to spread optimism externally.”
#electricJOY, Yazmany Arboleda, 2016
Through a process of quantitative and qualitative research and workshops, Yazmany and I dug into the culture, ethos and inspiration at Life is Good. The result was two art installations, #electricJOY and #helloSUNSHINE, located in the stairwell and lobby entrance, respectively.
Employee feedback was overwhelmingly positive. On #electricJOY, Christine Kwitchoff, Director of Global Sourcing, noted that “this mural has sparked so much conversation and really sets the tone for our interaction with others.” Colleen Clark, Director of Optimistic People stated, “it’s a beautiful representation of the people at Life is Good and the reality and the authenticity of the moments they go through in any given day.”
The inspiration for #helloSUNSHINE came from a workshop where Emily Saul, Director of Programming at Life is Good Kids Foundation, wrote the following as the intended message for those entering the space: “Hello, I see you. You matter. Your time matters. What you do here is valuable. Be inspired to be here and help make Life Good for the world.”
Elizabeth Segran, Staff Writer at Fast Company (Moderator)
Yazmany Arboleda, artist and cofounder of limeSHIFT
Elizabeth Thys, CEO of limeSHIFT
Bert Jacobs, CEO of Life is Good
Colleen Clark, Director of Optimistic People at Life is Good
We unveiled the artwork during a Boston Artweek Panel where Bert Jacobs, CEO of Life is Good said:
- “Every company including Life is Good is challenged to get their teams to feel united and inspired all the time…Art like nothing else in the world can bring people together.”
- “We benefited in productivity during the weeks when the project happened because it created energy in the space”
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- “Cross-departmental collaboration increased rapidly when we started working with [limeSHIFT].”
In the end, our first project with the help and support of the Life is Good community inspired us to continue with our work. It encouraged us that there is, in fact, a place in the world for more social practice art. For that, we are eternally grateful. The first truly is everything.
“What they did was open up a curiosity in all of us that I think makes us better decision makers and better community members.” – Colleen Clark, Director of Optimistic People at Life is Good
Earlier this month, a modernistic fabric sculpture appeared beside one of the most historic battlegrounds of the Revolutionary War: the North Bridge in Concord, Massachusetts. The bright yellow tent-like structure stands out against the dry, open landscape, inciting curiosity in passersby. What could this be? Why is it here? Those who approach the structure are met by an artist’s statement:
In the coming months, “The Meeting House” will host community gatherings to encourage dialogue, growth, and healing surrounding the issues that “The Meeting House” itself explores. Reflective of limeSHIFT’s mission, “Using social practice art to shift communities and bring about empathy, healing and collective inspiration”, this project seemed fitting to look at through the lens of our own work. Below is an interview I conducted with the Los Angeles-based artist responsible for “The Meeting House”, Sam Durant.
Jesse Ryan: I want to start by asking you how you got to where you are today, how you got to creating “The Meeting House” and where the project came from. What was its inspiration?
Sam Durant: When I was invited to do this project about a year ago, the Black Lives Matter movement was really in the news–first of all, the police killings of African Americans, but also larger issues of institutional racism. And when I grew up, I grew up during the desegregation of the school systems and the attempt to do that through bussing. So, going into the project I knew that Boston, still, is even more racially segregated now than it was back then in the late 60s and early 70s. So, to me, it seemed like a lot of historical things were playing out again, and the site being so important to American history, with the Minuteman park there and the war and the transcendentalists and the underground railroad, that’s what I was thinking about.
JR: “The Meeting House” is no exception to the sociopolitical undertones I’ve noticed in a lot of your work. Where does that come from, and do you view your work as art, or as an artistic approach to activism?
SD: That’s a good question, it’s a tricky one. I think it really depends on any one situation. Art can sometimes have a kind of activist feedback in the real world, but I would say my work is art more than anything else. It is aesthetic, it operates in the realm of representation. It is not a political activity or a political action. Sometimes an artwork can have political effects in the world, but that is not where I would locate my work. It is really about representation, not reality. It is about imagination and creativity.
JR: Where did the concept for this big yellow outdoor structure come from?
SD: It came about through a combination of a lot of factors. The Trustees of the Reservation, who invited me to do this project and to put an artwork in the landscape, they wanted something that was publicly visible, that would get people thinking, and something that was maybe even a little provocative. With that in mind, I thought I should do something that would be visible from the road, from the Minuteman Park, and from The Old Manse itself. The idea for the structure itself was to use the 18th century houses that the first generation of free Africans had built in Concord as a sort of platform. That became the floorplan of my structure: symbolizing the history and bringing back the presence of that first generation of Africans in Concord, but then trying to open it up. So the tent structure was about looking forward–being transparent and temporary but also hopeful for the future.
JR: What gives art this power to bring people together, start dialogue, and transform spaces in the way that the meeting house is already doing?
SD: Well work like this shows you that art actually is a powerful thing in society–it is important to people. I teach art and my students often wonder, “What is the point of doing art? Does anyone really care?” And I always point out that if you look at the New York Times, there is a section in the paper–its own section–that is devoted to arts and culture. And if you think about it that way, that must mean it’s pretty important, you know? There are a lot of things that we do in the world that don’t have their own section in the New York Times. I really is important to us, but I think we often forget that. Even on the most basic level, art is an expression. I think that is what gives it the ability to bring us together. Any kind of art or literature or film, any kind of music, it is all an expression–of humanity, I think… Of the possibilities that we have as individuals, but also as groups, to do meaningful things and do inspire each other.
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Photo by Robert Cohen
In the wake of the recent police-involved killings of Alton Sterling and Philando Castile, the Black Lives Matter movement has picked up momentum, gaining increasing support and expanding its range of different activist methods. On the news, we have seen huge crowds participating in marches, sit-ins, and vigils across the country. What hasn’t been broadcasted, perhaps because it challenges the angry-and-aggressive-protester narrative that news outlets so often portray, is the art that has been created in response to police brutality and racial injustice.
There is no better time than now to both explore and showcase how art can affect, transform, inform, and/or challenge social movements. Can it heal? Can it empower? Can it join in and fight?
Over the past several years, themes of police brutality and racially charged violence have emerged in virtually every art form: Music (think Lauryn Hill’s Black Rage and Vic Mensa’s 16 Shots), poetry (see [insert] boy by Danez Smith), and an incredibly wide range of visual art. Clearly, racial activist art is being created in abundance, but why? What makes art such a powerful tool?
Gran Fury, “Silence = Death”
At its core, activism has always been about making an impact, providing shock value that will spark conversation and action. As a universally understood tool, activists often employ visual art to challenge, shock and disrupt narratives drawing more people into the dialogue and enabling the pathway to change. The roots of the power and uniqueness of art can be traced back to earlier social movements such as Vietnam War protests and the fight against AIDS. The posters created in both the Vietnam era and the AIDS crisis became emblems of their movements–captivating visuals that essentially advertised the cause.
In the Black Lives Matter movement, we are seeing the same thing: be it new symbols like two hands raised in surrender, or adapted signs like a single fist held high, these images have become universally known. Without words, they remind us of the injustices this movement is working to dismantle.
Art has the power to combat injustice, but what else might it be able to fend off? When the products of activist art are often so jarring, we as viewers fail to recognize the incredibly healing nature of the creative process. Children’s book illustrator Christian Robinson said of his latest drawings, “I made [these] as a way of processing and grieving the [killing of] Alton Sterling and Philando Castile. It’s therapy, especially in the face of tragedy.” So when we infuse it with activism, art is not only the powerful weapon that it appears to be, but a mechanism by which an individual can begin to heal.
Art’s healing powers do not stop at the individual level. Take musician and performance artist Shaw Pong Liu’s latest project, “Code Listen” for example. The Boston artist plans to bring teens and Boston Police Department officers together to share their experiences through collaborative music making. In Liu’s words, the project will “prototype ways that music can support healing and dialogue on topics of gun violence, race and law enforcement practices.” As demonstrated by both Christian Robinson and Shaw Pong Liu, creating art in the face of violence and hate not only has the power to heal the artist, but the communities they serve as well.
Photo by Eduardo Munoz
The Black Lives Matter movement proves to be one in a long line of social movements that have and continue to demonstrate the powers, both combative and therapeutic, that art can carry.
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(today, we continue our interview with William Kentridge. The first part can be found here)
YA: Tell me a about the history of Johannesburg, since you’ve mentioned it, and how it’s affected your work. Apartheid and the reality of –
WK: Well, there’s a 2 billion year history of Johannesburg, which was a meteorite impact, which tilted the earth, which brought the gold to the surface, which is the reason Johannesburg existed. So it has a geological – not a geographic – X. And the hills around Johannesburg are essentially made by these piles of earth that came out of the mines, from the gold mines, those are our hills. But unlike most hills, which are fixed, and mountains, which are symbols of eternity, these are portable properties. They’re owned by the mining companies that excavated them and, as the price of gold goes up, they will get erased. So it’s a kind of a city that animates itself, it erases itself. You’ll see a hill and over the course of three months it will literally be rubbed out. It will be blasted away with high-pressure waterjets. So there’s a way in which the city is a new city. At my age, I’ve been alive for, like, 40% of the age of the city. The city’s only 130 years old.
YA: How old are you now?
WK: 56, 40% of the age of the city. So there’s that sense of it being an unfixed entity. And one that’s changed over 50 years, there’s no doubt, that I remember the city. It’s very bleached in terms of its colors, particularly in winter, it’s very harsh light, high contrast. So there’s a way in which it has an affinity with charcoal drawing, so there’s a lot of links that go across. It’s a bastardized, city of bastardy. It doesn’t have a long tradition. All its traditions are imported, recent, from all over. So I think it’s a city that proclaims both a virtue and the necessity for mixed traditions for constructing itself out of abandoned objects and thoughts. Read More…
It is a blinding bright winter morning in Johannesburg and I am sipping on honeybush rooibos tea while I wait for one of my artist heroes: Mr. William Kentridge. We are meeting again for the first time since the opening of his retrospective at the Museum of Modern Art in New York to discuss his dream of being an elephant, how apartheid influenced his practice, what keeps him curious, and the exercise of embracing a multiplicity of mediums. This was my third time in South Africa, where I have been travelling annually to support an arts empowerment program at Nkosi’s Haven (an orphanage founded with the aim of looking after mothers and children directly affected by HIV/AIDS).
A lone sofa sits in a wide open space with a simple Maplewood coffee table in front of it. The proportions of the space lead me to think that it could be a double decker bus garage designed by Mies van der Rohe. Instead of tall buses, exquisite three-dimensional corpses occupy the place: musical machines that feel like oversized puppets. My memory keeps going back to one, a rolling tri-pod upholding a sewing machine with megaphones for arms. These would soon thereafter be shipped to New York for his solo show at the Marian Goodman Gallery titled Second-hand Reading. Read More…
Anish Kapoor is up in arms about his Chicago installation Cloud Gate, endearingly nicknamed ‘The Bean’ getting plagiarized in the Xinjiang oil town of Karamay in China. Why would China steal ‘the bean’? (If I could tell you who the alleged plagiarizing artist is I would, but their name is not being disclosed by Government authorities).
Installed in 2004, this big shiny public art installation is the icon of Chicago’s Millennium Park. The bean has become both an icon of the park and the city. Anish Kapoor argues that the sculpture has resulted in property prices going up in the area and has brought millions of dollars to the city through national and international visitors numbering more than 4.75 million people a year.
Public art is big business. It draws people. Read More…
Culture eats strategy for breakfast
This oft-cited quote (thanks, Peter Drucker!) runs true to the purpose of limeSHIFT. It’s something that we believe and why we are so passionate about improving corporate culture. As it turns out, we’re not alone. According to a new study from Duke University’s Fuqua School of Business, more than 1,800 CEOs and CFOs globally confirmed that culture is a top priority. Yet, only 15% of senior executives report satisfaction with their current corporate culture and, more importantly and surprisingly, 92% report that improving culture would improve the value of the company.
Read More…
This script was branded on an over-sized T-Shirt hanging in the Carpenter Center at Harvard for exhibition ad usum “to be used” by Pedro Reyes.
Reading Doris Sommers, The Work of Art in the World, got me searching for examples of Pedro Reyes work, who is the epitome of an artist who disarms us with both the beauty of his work and his process which is often spiritually transformative. He is the type of artist limeSHIFT strives to engage in order to create change within organizations and in communities; his work is not just sculptural but also engaging and he strives for it to be participatory and useful for social and psychological transformation. Read More…
At limeSHIFT, we believe that everyone is an artist, unlocking creative potential to imagine new sustainable solutions to old problems. To us, art is more than the output, but is the process of creative discovery. Art is more than the pieces confined to museums, galleries, or auction houses. Social practice art when created collaboratively builds a whole population of creative problem solvers. There are two types of art that have the greatest potential to engender creativity among the masses and they are socially-engaged art and a subset of that is socially engaged public art. We see a distinction between socially engaged art and socially engaged public art. Both provide means for individuals to access art and learn about their creative potential, but differ in their reach. Read More…
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Hippocratic AI raises $141M to staff hospitals with clinical AI agents
Story Partners with Stability AI to Empower Open-Source Innovation for Creators and Developers
Meanwhile, Kristina Dulaney, RN, PMH-C, the founder of Cherished Mom, an organization dedicated to solving maternal mental health challenges, helped to create an AI agent that’s focused on helping new mothers navigate such problems with postpartum mental health assessments and depression screening. The startup was initially focused on creating generative AI chatbots to support clinicians and other healthcare professionals, but has since switched its focus to patients themselves. Its most advanced models take advantage of the latest developments in AI agents, which are a form of AI that can perform more complex tasks while working unsupervised. Despite rapid advancements in AI, creators in open-source ecosystems face significant challenges in monetizing derivative works and securing proper attribution.
Story, the global intellectual property blockchain, has announced its integration with Stability AI’s state-of-the-art models to revolutionize open-source AI development. This collaboration enables creators, developers, and artists to capture the value they contribute to the AI ecosystem by leveraging blockchain technology to ensure proper attribution, tracking, and monetization of creative works generated through AI. Andreessen Horowitz, or a16z, is investing in AI and biotech to lead the way in innovation.
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In a statement, Raspberry AI said the funding would be used to accelerate its product development and add top engineering, sales and marketing talent to its team. But with U.S. companies raising and/or spending record sums on new AI infrastructure that many experts have noted depreciate rapidly (due to hardware/chip and software advancements), the question remains which vision of the future will win out in the end to become the dominant AI provider for the world. Or maybe it will always be a multiplicity of models each with a smaller market share? That’s followed by more extensive evaluations and safety assessments by an extensive network of more than 6,000 nurses and 300 doctors, who will confirm that it passes all required safety tests.
Once the AI agent is up and running, the clinicians who created it will be able to claim a share of the revenue it generates from the startup’s customers. Currently the technology is being used by Under Armour, MCM Worldwide, Gruppo Teddy and Li & Fung to create and iterate apparel, footwear and accessories styles. The company’s existing investors Greycroft, Correlation Ventures and MVP Ventures also joined in the round, along with notable angel investors, including Gokul Rajaram and Ken Pilot. Clearly, even as he espouses a commitment to open source AI, Zuck is not convinced that DeepSeek’s approach of optimizing for efficiency while leveraging far fewer GPUs than major labs is the right one for Meta, or for the future of AI.
Raspberry AI secures 24 million US dollars in funding round
Story is the world’s intellectual property blockchain, transforming IP into networks that transcend mediums and platforms, unleashing global creativity and liquidity. By integrating Stability AI’s advanced models, Story is taking a significant step toward building a fair and sustainable internet for creators and developers in the age of generative AI. Hippocratic AI said it’s necessary to have clinicians onboard because they have, over the course of their careers, developed deep expertise in their respective fields, as well as the practical insights to help cure specific medical conditions and the clinical workflows involved.
Investing in Raspberry AI – Andreessen Horowitz
Investing in Raspberry AI.
Posted: Mon, 13 Jan 2025 08:00:00 GMT [source]
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Holger Mueller of Constellation Research Inc. said Hippocratic AI is bringing two of the leading technology trends to the healthcare industry, namely no-code or low-code software development and AI agents. The launch is a bold step forward in healthcare innovation, giving clinicians the opportunity to participate in the design of AI agents that can address various aspects of patient care. It says clinicians can create an AI agent prototype that specializes in their area of focus in less than 30 minutes, and around three to four hours to develop one that can be tested. Shah said the last nine months since the company’s previous $50 million funding round have seen it make tremendous progress. During that time, it has received its first U.S. patents, fully evaluated and verified the safety of its first AI healthcare agents, and signed contracts with 23 health systems, payers and pharma clients.
For instance, one of its AI agents is specialized in chronic care management, medication checks and post-discharge follow-up regarding specific conditions such as kidney failure and congestive heart failure. The healthcare-focused artificial intelligence startup Hippocratic AI Inc. said today it has closed on a $141 million Series B funding round that brings its total amount raised to more than $278 million. “This round of financing will accelerate the development and deployment of the Hippocratic generative AI-driven super staffing and continue our quest to make healthcare abundance a reality,” he promised. Raspberry AI, the generative AI platform for fashion creatives, has secured 24 million US dollars in Series A funding led by Andreessen Horowitz (a16z). Today, we’re going in-depth on blockchain innovation with Robert Roose, an entrepreneur who’s on a mission to fix today’s broken monetary system. Hippocratic AI’s early customers include Arkos Health Inc., Belong Health Inc., Cincinnati Children’s, Fraser Health Authority (Canada), GuideHealth, Honor Health, Deca Dental Management, LLC, OhioHealth, WellSpan Health and other well-known healthcare systems and hospitals.
By incorporating this wisdom into its AI agents, it’s making them safer and improving patient outcomes, it said. Crucially, any agent created using its platform will undergo extensive safety training by both the creator and Hippocratic AI’s own staff. Every clinician will have access to a dashboard to track their AI agent’s performance and use and receive feedback for further development.
All these indicate the commitment a16z has in shaping the future of technology and healthcare through strategic investments. Both platforms use Stability AI’s models to bring creators’ visions to life and Story’s blockchain technology to enable provenance and attribution throughout the creative process. These real-world applications highlight how creators can safeguard their intellectual property while thriving in a shared creative economy. Raspberry AI offers brands and manufacturing creative teams technology solutions, which can help accelerate each stage of the fashion product development cycle to increase speed to market and profitability while reducing costs. Andreessen Horowitz, or a16z, is one of the leading AI investors and targets only innovative startups. They participated in the round that funded Anysphere on January 14, 2025, with a total sum of $105 million for an AI coding tool known as Cursor, whose valuation has reached $2.5 billion.
Onyxcoin (XCN) Market Trends and Ozak AI’s Contribution to AI-Driven Blockchain
In order to ensure its AI agents can do their jobs safely, Hippocratic AI says it only works with licensed clinicians to develop them, taking steps to verify their qualifications and experience first. Once clinicians have built their agents, they’ll be submitted to the startup for an initial round of testing. Through the Hippocratic AI Agent App Store, healthcare organizations and hospitals will be able to access a range of specialized AI agents for different aspects of medical care.
The startup was co-founded by Chief Executive Officer and serial entrepreneur Munjal Shah and a group of physicians, hospital administrators, healthcare professionals and AI researchers from organizations including El Camino Health LLC, Johns Hopkins University, Stanford University, Microsoft Corp., Google and Nvidia Corp. PIP Labs, an initial core contributor to the Story Network, is backed by investors including a16z crypto, Endeavor, and Polychain. Co-founded by a serial entrepreneur with a $440M exit and DeepMind’s youngest PM, PIP Labs boasts a veteran founding executive team with expertise in consumer tech, generative AI, and Web3 infrastructure. The startup has also created other AI agents for tasks like pre- and post-surgery wound care, extreme heat wave preparation, home health checks, diabetes screening and education, and many more besides. The startup said its AI Agent creators include Dr. Vanessa Dorismond MD, MA, MAS, a distinguished obstetrician and gynecologist at El Camino Women’s Medical Group and Teal Health, who helped to create an AI agent that’s focused on cervical cancer check-ins and enhancing patient education. According to the startup, the objective of these AI agents is to try and solve the massive shortage of trained nurses, social workers and nutritionists in the healthcare industry, both in the U.S. and globally.
TechBullion
The same day, a16z also led a Series A investment in Slingshot AI, which has raised a total of $40 million to create a foundation model for psychology. Those investments highlight the commitment of the group to using AI to address important issues and are also focusing on how AI can improve different industries, including healthcare and consumer services. In general, a16z is committed to supporting AI innovations that could have a profound impact on society. We are thrilled to see our models used in Story’s blockchain technology to ensure proper attribution and reward contributors,” said Scott Trowbridge, Vice President of Stability AI. Others include Kacie Spencer, DNP, RN, the chief nursing officer at Adtalem Global Education Inc., who has more than 20 years of experience in emergency nursing and clinical education. Her AI agent is focused on patient education for the proper installation of child car seats.
It participated in an Anysphere round that had the company raising $105 million on January 14, 2025, when it pushed the valuation up to $2.5 billion. Beyond this, it has also released a $500 million Biotech Ecosystem Venture Fund with Eli Lilly to place a focus on health technologies, but with the aspect of innovative applications. On the same day, they led a Series A investment in Slingshot AI, a company that’s developing advanced generative AI technology for mental health. Additionally, a16z invested in Raspberry AI to bring generative AI to the front of fashion design and production. In December 2024, they envisioned a future in which AI was used aggressively in nearly all sectors.
- The startup said its AI Agent creators include Dr. Vanessa Dorismond MD, MA, MAS, a distinguished obstetrician and gynecologist at El Camino Women’s Medical Group and Teal Health, who helped to create an AI agent that’s focused on cervical cancer check-ins and enhancing patient education.
- Andreessen Horowitz, or a16z, is one of the leading AI investors and targets only innovative startups.
- Hippocratic AI said it’s necessary to have clinicians onboard because they have, over the course of their careers, developed deep expertise in their respective fields, as well as the practical insights to help cure specific medical conditions and the clinical workflows involved.
- It says clinicians can create an AI agent prototype that specializes in their area of focus in less than 30 minutes, and around three to four hours to develop one that can be tested.
YouTube is one of the most influential platforms in modern media, but its origin story is surprisingly simple: a small team wanted an easier way to share video online. In the early 2000s, uploading and sending video files was slow, formats were inconsistent, and most websites weren’t built for smooth playback. YouTube’s founders focused on removing those barriers—making video sharing as easy as sending a link.
Who Founded YouTube?
YouTube was founded by three former PayPal employees: Chad Hurley, Steve Chen, and Jawed Karim. They combined product thinking, engineering skills, and a clear user goal: create a website where anyone could upload a video and watch it instantly in a browser.
- Chad Hurley — product/design focus and early CEO role
- Steve Chen — engineering and infrastructure
- Jawed Karim — engineering and early concept support
The Problem YouTube Solved
At the time, sharing video often meant emailing huge files or dealing with complicated players and downloads. YouTube made video:
- Uploadable by non-experts (simple interface)
- Streamable in the browser (no special setup)
- Sharable through links and embedding on other sites
Early Growth and the First Video
YouTube launched publicly in 2005. One of the most famous early moments was the first uploaded video, “Me at the zoo,” featuring co-founder Jawed Karim. The clip was short and casual—exactly the kind of everyday content that proved the platform’s big idea: ordinary people could publish video without needing a studio.
Key Milestones Timeline
| 2005 | YouTube is founded and launches | Introduced easy browser-based video sharing |
| 2005 | “Me at the zoo” is uploaded | Became a symbol of user-generated video culture |
| 2006 | Google acquires YouTube | Provided resources to scale hosting and global reach |
Why Google Bought YouTube
By 2006, YouTube’s traffic was exploding. Video hosting is expensive—bandwidth and storage costs rise fast when millions of people watch content daily. Google’s acquisition gave YouTube the infrastructure and advertising ecosystem to grow into a sustainable business.
What YouTube’s Founding Changed
YouTube didn’t just create a popular website; it reshaped how people learn, entertain themselves, and build careers online. Its founding helped accelerate:
- Creator-driven media and influencer culture
- How-to education and free tutorials at massive scale
- Music discovery, commentary, and global community trends
From a small startup idea to a global video powerhouse, YouTube’s founding is a classic example of a simple product solving a real problem—and changing the internet in the process.
Giving a name to AI: cautionary tales and advice for brands
Would You Let AI Name Your Baby?
From there, it quickly produced 10 names and their meanings or popular references. Some notable inclusions were Cash, Wyatt, Ranger, Cody, Gunner, and Tucker. I was then given 10 more options (sans meanings), including Rhett, Colter, Harlan, Walker, Finnick, and Dallas. This time when it asked if any resonated with me, I said yes.
As far as the most prominent owners of the other names, David Faber is a longtime reporter at CNBC. Jonathan Turley is a lawyer and Fox News commentator who was “swatted” (i.e., a fake 911 call sent armed police to his home) in late 2023. Jonathan Zittrain is also a legal expert, one who has spoken extensively on the “right to be forgotten.” And Guido Scorza is on the board at Italy’s Data Protection Authority. “I’m unable to produce a response,” it says, if it says anything at all.
Since launching in 2005, Etsy has helped craft makers, creators, curators, and artists worldwide start and grow their businesses. There are now nine million sellers and 96.2 million active buyers. There are other notable concerns about using AI to aid you in a “name your feelings” exercise. Suppose the AI tells you that to deal with your feelings, you need to jump up and down and run around in circles.
Drawbacks of using AI to Choose Baby Names
However, you can customize your bot to resemble either a male or female by opting for certain facial features, hairstyles, and clothes. Parrott said that he started the project because he was interested in the way that deep learning algorithms are “good at dealing with loosely defined things,” and wanted to see how they would handle naming conventions. Unfortunately, Zuckerberg’s response failed to clarify Facebook’s policy and address whether or not the company intended on keeping it in place.
This strategic naming allowed Spacegoods to diversify into gummies, supplements, and accessories without being constrained by its original product line. Pay attention to conversations around you and even reflect on your own history, expressions, and mannerisms. It initially launched with a .ly domain (tatt.ly) before acquiring its desired tattly.com address. It’s easy to remember, simple to pronounce, and will fit neatly in your website’s homepage header.
Help Find Unique Names
We lived in New Hampshire at the time, and the state had just legalized same-sex marriage. We wanted to share a single last name, and we wanted to share that last name with our son. ChatGPT is a generative artificial intelligence chatbot developed and launched in 2022 by OpenAI. Finding the right ecommerce business name can feel like a daunting task.
- You might choose a Japanese name for your baby to reflect the child’s heritage or because you like the sound of the name or its meaning.
- The ambiguity of “pot” gives the store the freedom to sell a wide range of plants and products.
- You can make up to five name changes after your Etsy shop opens to the public.
- The company rebranded to better represent its screen-printed clothing line and future aspirations.
- If you’ve adjusted your business name elsewhere, or your Etsy shop name simply needs improvement, changing your name can help you make more sales in the long run.
Only a few people in Germany can imagine having a conversation with an AI chatbot as they would with a human. These are the findings of the first empirical study on the societal, cognitive; and social impact of generative AI (artificial intelligence) in Germany. The Allensbach Institute for Public Opinion Research was commissioned by Deutsche Telekom to conduct a representative survey on the use and potential impact of digital assistants and social bots on everyday life and society. Among other things, the researchers identified a tension between convenience and skepticisms among many AI users. It is convenient to trust AI results, even if you are aware of their susceptibility to error.
For example, if you sell handmade jewelry, including words like “handmade” or “unique” in your shop name can help attract your target audience. Maybe you’re not new to selling online and you already have an ecommerce business with an established name and brand identity. Expanding your business to sell on Etsy is a great way to diversify your revenue streams and reach a new audience.
Your shop name is the first impression Etsy customers will have of your online business, and can even determine your success on the platform. Your Etsy shop name should be memorable, unique, and descriptive, all while capturing the essence of your brand and products. To use SEO when coming up with Etsy name ideas, start by doing some keyword research. Think about the words and phrases your target market might use when searching for products like yours and incorporate these keywords into your shop name and product listings. This will help your business stay top-of-mind longer and could even contribute to some word-of-mouth marketing as customers tell their friends and families about this company they just purchased from. The quality of any of AI’s out depends on the quality of its input.
This covers subjects from what colors to wear to a job interview… to the ideal shade for prisons. And it places the governance of these systems within our human, social framework, subordinating them to human needs, desires, and rights. Whatever the outcome, it’s crucial that existing democratic processes, not commercial interests, determine the optimizations. Letting the market decide is also likely to lead to, well, sub-optimal decisions, for car-makers will have a strong incentive to program their cars to always come out on top, damn the overall consequences.
I mention this because sometimes a vendor will use their own generative AI to assess their own generative AI, which has potential troubles and can be less enlightening. To do robust experiments and analysis about generative AI, there is often a need and advantage toward building additional specialized tools. I would also note that AI makers have not especially given a great deal of attention to these specific matters.
But now there’s also a premium, paid Gemini version called Ultra, too. Gemini might misidentify itself as Bard, however, as it struggles with self-awareness during the transition period, Hsiao said. For more on the latest happenings in AI, web3 and other cutting-edge technologies, sign up for The Emerging Tech Briefing newsletter. Perhaps the biggest irony in the realm of AI names is the fact that ChatGPT, the product that, more than any other, catalyzed the burgeoning AI Revolution, has such a widely disliked name. This makes analytical thinking and personal knowledge all the more important, as they are the basis for being able to check the accuracy of AI results. This makes references, such as those offered by tools like Perplexity, extremely important.
‘TikTok iPhones’ for sale on eBay for thousands as app banned on Apple store
Your web address is the shopfront of your business, and like any business on the High Street, you need it to be easy to find, and easy to remember. Hopefully, Google and Bing will provide us with the data we need to understand and report on how people are getting to our websites. It’s necessary for accurate communication and to provide clarity for clients or stakeholders when explaining whether you have visibility in the search or chat experience.
We can quibble that I didn’t name a specific feeling or set of feelings, though some might claim that being overwhelmed is a type of feeling. In any case, the AI suggested that based on my qualms, perhaps I was feeling apprehensive and possibly even hopeless. Observe that I didn’t immediately state what my feelings were. I merely noted what my day was like and how things were going.
Choose a name that reflects the content and purpose of your newsletter, while also being memorable and easy to understand. Consider using keywords related to your niche or industry, and aim for a name that resonates with your target audience. Starting an Etsy shop with the perfect name can help you get a strong start selling online or expand your existing business. But while it’s a great platform, Etsy has its limitations, especially when it comes to communicating with and marketing to your audience. To future-proof your Etsy shop name, start by brainstorming ideas that reflect your brand’s essence and vision without being overly specific. Think about words that describe your style or the vibe you want to convey, rather than focusing on a particular product.
Outcries When Your Name Triggers Generative AI ChatGPT To Treat You Differently – Forbes
Outcries When Your Name Triggers Generative AI ChatGPT To Treat You Differently.
Posted: Fri, 18 Oct 2024 07:00:00 GMT [source]
While AI can access a vast amount of data, it might not fully grasp the nuances of cultural significance or your family’s traditions. Some names hold particular importance within certain families, and AI might overlook these subtleties, leading to suggestions that might not resonate as strongly with the parents. Kansas Reflector is a nonprofit news operation providing in-depth reporting, diverse opinions and daily coverage of state government and politics. This public service is free to readers and other news outlets.
By and large, you are to first become self-aware about your feelings. Third, you are to analyze the identified feelings and ascertain where they come from, and what impact they are having on you, including otherwise assessing the feelings. Fourth, once you’ve taken those steps, you are hopefully ready to begin to manage those feelings and proceed on a better course in life. According to the “name your feelings” precepts, you are supposed to mindfully reflect on your feelings, aiming to identify them and then mull them over. Some experts refer to this as a form of emotional processing therapy. In a manner of speaking, you are encouraged or given direct permission to surface your feelings and decide what to do about them.
Analyzing How Names Are Being Used In Generative AI
Fully tapping the power of machine learning may well mean relying on results that are literally impossible to explain to the human mind. But a potential thread of connection identified by ChatGPT users is that these people are public or semi-public figures who may prefer to have certain information “forgotten” by search engines or AI models. Third Door Media operates business-to-business media properties and produces events, including SMX. It is the publisher of Search Engine Land, the leading digital publication covering the latest search engine optimization (SEO) and pay-per-click (PPC) marketing news, trends and advice. The company headquarters is 800 Boylston Street, Suite 2475, Boston, MA USA 02199. In addition to chatbots that can write haiku and artbots that can render a pizza in the style of Picasso, the generative-AI revolution has unleashed voicebots that can finally nail my name.
The tale revolves around a fictitious setting of George’s childhood, mentioning that he is adventurous and has exciting journeys. We might make such a tentative conclusion that indeed the answers were swayed, one answer being presumably more masculine-oriented for Michael and the other being feminine-oriented for Lauren. Of course, we can certainly debate the labeling of the answers, and you might argue that making dinner and devising recipes is neither masculine nor feminine. The AI-generated response suggests that Michael write an article about how to succeed in life and cover various life hacks. Professional artists and photographers annoyed at generative AI firms using their work to train their technology may soon have an effective way to respond that doesn’t involve going to the courts. Colors can affect our feelings and behavior in ways so profound that studies have been conducted on how we can better use them in life, and in society, to “hack” culture.
You don’t want to have a too-similar name and should consider how product competitors brand themselves. ChatGPT allows users to interact with the chatting tool much like they could with another human, with the chatbot generating conversational responses to questions or prompts. After seeing this video, I knew I had to test the generator out for myself. While I’m not currently pregnant, I do have a running list of baby names saved in my notes app that is always open for additions.
Google and Bing have referred to their generative AI offerings as “experiences.” So that’s why we’re suggesting a new acronym for the results by those experiences be dubbed Chat Experience Results Pages or CHERPs. We expect Google and Microsoft Bing to continuously update and test the various elements, just as they continue to tinker with the traditional search results pages. There’s a fine line between language that clarifies concepts and jargon that unnecessarily clouds issues and creates confusion. The output is what we have called a SERP, or search engine results page.
His work has appeared in more than 200 outlets in 30 states. He has written columns and edited copy for newsrooms in Kansas, New Hampshire, Florida and Pennsylvania. He has also fact checked politicians, researched for Larry the Cable Guy, and appeared in PolitiFact, Mental Floss and cnn.com. Before joining the Reflector in 2021, Clay spent four years at the nonprofit Kansas Action for Children as communications director.
Our stories may be republished online or in print under Creative Commons license CC BY-NC-ND 4.0. We ask that you edit only for style or to shorten, provide proper attribution and link to our website. Please see our republishing guidelines for use of any other photos and graphics. Through its opinion section, Kansas Reflector works to amplify the voices of people who are affected by public policies or excluded from public debate.
Some believe we will eventually have sentient AI, which bodes for some extremely difficult questions and challenges, see my analysis of the hefty topic at the link here. You can see why some aren’t keen on using generative AI for these purposes. People might be misled or taken down a path that wasn’t what they really had in mind, or that they needed. Next, I mentioned that I was overwhelmed and could not keep up with my activities.
Before finalizing your name and starting your online store, gather feedback from multiple sources. Less than 1% seems hardly significant at all, but it’s not 0%. Of course, that data comes from the real world, so it often is full of human biases including gender and racial stereotypes. The more training you can do on your LLM the more you can weed out these stereotypes and biases, and also reduce harmful outputs, but it would be very hard to remove them completely.
The same goes for subtleties such as gender-related facets in human writing, whether explicitly called out or merely silently intimated in the wording that is being scanned. Qualcomm just announced two powerful new processors that excel at generative AI, one for laptops and the other for phones. As the potential applications for artificial intelligence continue to expand from text to images, video, and beyond, faster processing on your own device is becoming more important. At its Worldwide Developers Conference (WWDC), Apple lifted the lid on Apple Intelligence, its own artificial intelligence (AI) system that infuses your devices with machine learning goodness and AI power. Artificial intelligence systems are going to crash some of our cars, and sometimes they’re going to recommend longer sentences for black Americans than for whites.
Naturally, the use of a mental health professional can make a huge difference in how things turn out. A versed professional can walk you through the entire process. They can gauge whether you are doing a true introspection or trying to fake the matter. When it comes to analyzing your feelings, having someone else that you can bounce things off is great, especially via a trained therapist who also will respect your privacy on these highly personal revelations.
If an AI program hasn’t been trained on a subject — unusual last names, for instance — it can conjure up authoritative-seeming but false verbiage. Moore posted about other names that trigger the same response when shared with ChatGPT, including an Italian lawyer who has been public about filing a “right to be forgotten” request. Social media users have noticed something strange that happens when ChatGPT is prompted to recognize the name, “David Mayer.”
Ultimately, choose a name that resonates with your brand and appeals to your target audience. In today’s column, I examine the “name your feelings” form of emotional therapy that is sweeping widely and has become a pervasive trend. The interest here is that generative AI and large language models (LLMs) can be instrumental in people pursuing this fascinating cognitive act of naming and then reflecting on their personal feelings.
Suppose that a user named Lauren decides to ask the same question. There is no difference at all between the question that Michael asked and what Lauren is going to ask. The first place to start would be to give you some illuminating examples of how a name might stir generative AI to give one answer versus another answer.
By analyzing name popularity data, AI can suggest unique names that stand out. Do make sure you give the AI a prompt that has as much detail as possible so it can tailor the names to your preferences. Those curious about “Wirestone” may well turn to ChatGPT, as students have done since the technology made its debut. The experience of a curious person online has therefore degraded, not improved. Perhaps AI technology will improve in the months and years to come.
Don’t worry if your ideal .com domain name isn’t available—alternative top-level domains are becoming increasingly popular and recognized as safe by customers. A high-quality site with excellent user experience matters more than your TLD. In fact, a unique domain can help you stand out in a crowded market. For instance, if you’re in the electronics space, avoid overused terms like “electronics,” “technology,” or “future.” Instead, think creatively to carve a unique identity. Conduct market research to understand your competitors’ naming conventions, then aim for something distinctly different. The goal is to reflect your niche and products without mimicking your rivals.
Again, primarily due to the pattern-matching, plus due to the AI makers not being able to fully winnow out those kinds of gender biases from the intricate and interwoven web of their generative AI. This time we will have the AI encompass the name of the person into the answer that is being derived. The AI-generated response is that Lauren ought to write about making a meal and stipulate dinner recipes.
Top Online Casinos for Real Money in 2026
Content
- What new casino games can I play?
- Casoola – best for live dealer variety
- How to play at an online casino with real money
- Real money casino guides
The top-rated online casinos in Canada make it a breeze to deposit and withdraw your cash. With all the different blackjack strategies you can employ, this game will keep you coming back for more. New online casinos often draw attention with a simple one-step registration and aggressive marketing. The table below compares popular games by RTP, win frequency, and the type of players they suit best. Real money online casinos are only available in a limited number of states.
What new casino games can I play?
Mobile gambling Canada ensures that the excitement and potential for big wins are always within reach. These games require a mix of strategy and luck, making them exciting and engaging. New players can take advantage of generous welcome bonuses, enhancing their bankroll and extending their playtime.
Casoola – best for live dealer variety
This is a platform built for people who want everything in one place, and it delivers on that. It’s one of the top-10 online casinos in the country, and the game library is the main reason why. Bettors must be 21 years or older and otherwise eligible to register and place wagers at online casinos. BetMGM offers a huge library of slot titles, with more than 2,700 games. For the most in-depth tutorial, read our in-depth bet365 Casino bonus code review.
How to play at an online casino with real money
Licensed casinos must implement robust security measures to protect players’ personal and financial information. For example, if you lose $100 in a week, a 10% cashback bonus would return $10 to your account. Prioritize platforms that combine variety, fairness, and security to enhance your gaming experience. Once completed, you’ll also find free spins, weekly cashback, plus an exclusive Sunday reload bonus on their promotions page.
Real money casino guides
Some casinos exclude e-wallet users from certain bonuses, especially if you’re depositing via Skrill or Neteller. You should be able to find enjoyable games at any of the best online casinos listed above. Favor casinos that hold valid gaming licenses from recognized authorities. Licensing, therefore, ensures minimum player protection, dispute resolution, and security standards.
The 60x wagering requirements on bonus funds are, though, tougher than at both of those casinos. According to a recent study performed by the Bank of Canada, Interac is one of the most popular and widely used online payment methods. We are an eclectic bunch with one thing in common, we live and breathe online casinos! An element that can really https://myanimelist.net/profile/interacasino enhance or detract from the online gambling experience is the design and usability of the site or app. Dragon Slots host more than 9,900 online slots, offering both quality and quantity from over 113 international game developers.
Ретест уровня Как его использовать видеоуроки от Александра Герчика
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Их самоуверенность может привести к трагическим последствиям, особенно при оперировании большой суммой инвестиции. Нужно прогнозировать ретест, но не исключать возможность истинного пробоя. Чтобы его исключить, стоит дождаться формирования нескольких свечей ниже или выше ценовой зоны, что станет подтверждением актуальности предположения. Продавцы, видя постоянное обновление максимумов, начинают понимать, что приняли неправильное решение и закрывают с огромными убытками позиции. Трейдеры, торгующие на пробой, наблюдают нисходящее движение цены. Некоторое время их решение оправдывается, однако, цена стабилизируется и начинает двигаться в обратном направлении к пробитой зоне.
Шаг 1: Ожидание пробоя
Можно предположить, что в данной ситуации уровневая зона вероятнее всего будет удержана, нежели пробита. Чтобы подтвердить этот факт, рекомендуется не только оценивать силу уровня на глаз, но и использовать такие фильтры, как индикаторы и другие инструменты технического анализа. А теперь давайте посмотрим на локальные максимумы, которые находятся выше уровня поддержки. С каждым новым касанием ценой уровня поддержки каждый новый максимум расположен ниже предыдущего. Чтобы лучше понять, как применять стратегию пробоя на практике, рассмотрим три примера сделок на разных рынках и таймфреймах. Эти примеры иллюстрируют, как использовать подтверждающие сигналы, управлять рисками и фиксировать прибыль.
Ретест уровня после пробоя как элемент торговой стратегии
Например, цена на восходящем движении пробила уровень сопротивления. Выставляем отложенный ордер на покупку вблизи пробитого уровня. Если цена вернется к нему и отобьется (ретест уровня), то будет открыта потенциально прибыльная сделка. Но надо понимать, что ситуация может развиваться и по-другому сценарию. Цена при возврате к уровню не отобьется от него, а продолжит нисходящее движение. Поэтому отложенный ордер нужно размещать со стоп-лоссом, чтобы ограничить возможный убыток при неблагоприятном развитии рыночной ситуации.
Дополнительные инструменты для торговли на пробой
Пробой — это закрепление цены за каким-либо уровнем и дальнейшее движение в сторону пробоя. Но в вашей голове сразу должен возникнуть вопрос о закреплении цены, ведь всё-таки неопытному человеку трудно понять, что это такое. Но и тут ничего сложного тоже нет, закрепление — это закрытие свечи за уровнем. Ложный пробой в трейдинге часто используется трейдерами как торговый сигнал.
Это «умные деньги», ведь при ретесте уровня 1,1050 цена скатывается вниз. Чем она выраженнее, тем лучше – быстрые отбои обычно свидетельствуют о большом объёме интереса, это провоцирует цену быстрее разворачиваться и двигаться по тренду. Новички, которые узнали о пробойных стратегиях, обычно недоумевают, сталкиваясь с таким явлением как ретест. Казалось бы – пробили уровень, нужно двигаться дальше, а цена зачем-то разворачивается. На этом закрывается огромное количество ордеров в ноль, после чего цена снова движется в нужном направлении. Немного нестандартный ретест, случившийся не на локальном дейхае или дейлоу, а в середине диапазона на развороте.
- Такие уровни обычно формируются на старших таймфреймах (дневных, недельных) и подтверждаются многократными касаниями цены в прошлом.
- В результате различных финансовых колебаний вы можете не только значительно приумножить свой капитал, но и полностью потерять его.
- Период выборки – с конца сентября этого года (2 последних Challeng-а + демо-торговля на первой неделе).
- Не попал в движуху, так как сигнал на шорт появился рано утром.
- Котировки не могут двигаться дальше, потому что уперлись в поддержку, которая вызывает явный интерес у игроков в ракурсе открытия новых позиций и фиксирования старых.
- Участники рынка, не побеспокоившиеся о переводе позиции в безубыток, терпят просадку или закрываются в убыток.
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Многие трейдеры прайс экшен полагаются на простые, но эффективные приемы анализа движения цены, чтобы выйти из рынка после пробоя, используя свечные паттерны и модели. Один из классических способов зафиксировать прибыль при торговле на https://forexby.com/ пробоях — это использовать скользящую среднюю на графике. Когда вы входите в сделку на пробое, вы можете оставаться на своей позиции, пока цена не закроется выше скользящей средней.
В данном примере рост цены продолжается еще ретест уровня два периода, а затем начинает двигаться вниз. Вы можете быть знакомы с этим графическим построением цены на графике. Накопление позиции — это основная техника, которую я использую при торговле пробоев. Однако используя эту технику, вы сможете увеличить количество прибыльных сделок.
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Что такое тест и ретест в трейдинге. Стратегии и правила торговли
Уровень сопротивления на $150 формировался в течение месяца, совпадая с уровнем Фибоначчи 61.8% от предыдущего восходящего движения. После публикации сильного квартального отчета цена пробивает $150 с увеличенным объемом и закрытием свечи выше уровня. На следующий день цена возвращается к $150 для ретеста, где формируется бычья свеча “молот” с высоким объемом.
Это уже немного усложнённая тактика входа в рынок на пробой уровня, но она покажется для вас простой, если вы терпеливый и дисциплинированный трейдер. У нас есть пробои, когда цена вырывается из определенного важного уровня. Когда вы посмотрите на движение цены на графике, вы заметите, что цены обычно имеют тенденцию двигаться в консолидациях и соответствовать определенным уровням. Мы видим трендовый рынок, который встретил сопротивление на горизонтальном уровне. Когда вы занимаетесь трейдингом, вам нужно использовать все возможные шансы в свою пользу.
Irwin Casino Bonus Umsatz planen Fortschritt prüfen und Auszahlungen sichern
Table of Contents
- So prüfst du im Irwin Casino die Umsatzanforderung korrekt
- Im Irwin Casino zählt nicht jedes Spiel gleich viel für Bonus
- Fortschritt verfolgen wo du den Status im Profil findest
- Freispiele und Bonuscodes aktivieren ohne Fehler zu machen
- Cashback Regeln nach Status und was daraus für dich folgt
- Auszahlung bei Irwin Casino erst nach sauberem Bonusstatus
- FAQ
Boni sind nur dann nützlich, wenn du sie sauber umsetzt. Viele Fehler entstehen, weil Spieler den Umsatz falsch einschätzen oder im falschen Bereich spielen. Dieses Vorgehen bringt Struktur in deine Session bei Irwin Casino.
Irwin Casino definiert die Umsatzanforderung als Multiplikator auf den Bonusbetrag. Du erfüllst also eine messbare Zielsumme an Einsätzen. Wenn du das planst, vermeidest du Stress vor Ablauf.
So prüfst du im Irwin Casino die Umsatzanforderung korrekt
Öffne zuerst die Aktion, in der dein Bonus aktiv ist. Bei Irwin Casino findest du dort Frist, Umsatzfaktor und die Liste der gültigen Spiele. Ohne diese drei Punkte kannst du nicht sinnvoll planen.
Die wichtigste Rechnung für Bonusgeld damit du sauber planst
Beispiel: 20 € Bonus mit 10x Umsatz bedeutet 200 € Einsatzvolumen. Erst danach kann der Bonusstatus wechseln. Ob Gewinne auszahlbar sind, hängt von den konkreten Regeln der Aktion ab.
| Willkommensbonus Teil 1 | bis 150 % bis 300 € | ohne Umsatzanforderung beschrieben | Vor Einzahlung prüfen, ob der Bonus aktiv gewählt ist |
| Freispiele Teil 2 | bis 400 Freispiele | Gewinne werden als Bonusguthaben gutgeschrieben | Erst nach erfüllten Bedingungen wandelt es in Echtgeld |
| Reload Bonus ab SPARK | 50 % bis 200 € | aktionsabhängig | wöchentlich verfügbar, wenn dein Status passt |
| Cashback | bis 10 % möglich | stufenabhängig | LIGHT ohne Cashback, SPARK 7x, FLASH 4x, VOLT 2x |
Im Irwin Casino zählt nicht jedes Spiel gleich viel für Bonus
Unter irwin casino solltest du eine Regel sofort merken. Irwin Casino nennt, dass Bonusumsatz an Slots gebunden ist und Echtgeld sowie Jackpot Slots ausgenommen sind. Damit vermeidest du den Klassiker, „fleißig“ zu spielen und trotzdem keinen Fortschritt zu sehen.
So wählst du Slots, die zum Umsatz und Budget passen
Nutze lieber kontrollierbare Einsätze als hohe Volatilität. Ein Bonus ist kein Grund, das Risiko zu erhöhen. Ziel ist ein planbarer Umsatz, nicht ein kurzer Adrenalinkick.
- Spiele lieber mehr Runden mit kleinem Einsatz statt wenige mit großem.
- Nutze Freispiele zuerst, bevor du neues Guthaben bindest.
Fortschritt verfolgen wo du den Status im Profil findest
Irwin Casino beschreibt die Kontrolle über dein Profil im Tab „Guthaben“. Im Irwin Casino Profil ist das der zentrale Kontrollpunkt. Dort siehst du aktive Boni, verbleibende Zeit und den Umsatzfortschritt. Gewöhne dir an, nach jeder Session kurz zu prüfen.
- Profil öffnen und „Guthaben“ auswählen.
- Aktiven Bonus und Ablaufzeit notieren.
- Zielumsatz in Etappen aufteilen, zum Beispiel drei Sessions.
- Nur in Spielen spielen, die laut Aktion zählen.
- Fortschritt nach der Session prüfen und rechtzeitig stoppen.
Wenn du einen Bonus beenden willst, nennt Irwin Casino eine Storno Funktion im Profil. Beachte: Mit dem Bonus können auch Bonusgewinne verfallen.
Freispiele und Bonuscodes aktivieren ohne Fehler zu machen
Bei Irwin Casino werden Freispiele oft über einen Code aktiviert. Irwin Casino erklärt dafür einen klaren Ablauf: Code im Kassenbereich eintragen, aktivieren, dann einzahlen. Erst danach werden die Freispiele dem Konto zugeordnet.
Kurzablauf für Freispiel Codes damit du nichts vergisst
Halte den Code bereit und arbeite die Schritte ohne Unterbrechung ab.
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- Im Einzahlungsfenster vor der Zahlung einfügen.
- „Aktivieren“ klicken und Mindestbetrag einzahlen.
- Freispiele im Tab „Guthaben“ öffnen und Slot starten.
Der Betreiber nennt 72 Stunden Gültigkeit ab Aktivierung. Plane so, dass du Freispiele nicht in die letzte Stunde schiebst.
Cashback Regeln nach Status und was daraus für dich folgt
Cashback wird bei Irwin Casino freitags zwischen 9:00 und 10:00 Uhr UTC gutgeschrieben. Der Mindestbetrag liegt bei 3 €. Cashback ist nur 24 Stunden gültig und kann pro Zeitraum nur einmal gewährt werden.
| 100 € bis 500 € | 3 % |
| 501 € bis 1 500 € | 4 % |
| 1 501 € bis 5 000 € | 5 % |
| 5 001 € bis 12 000 € | 6 % |
| 12 001 € bis 25 000 € | 7 % |
| 25 001 € bis 40 000 € | 8 % |
| 40 001 € bis 70 000 € | 9 % |
| ab 70 001 € | 10 % |
Zusätzlich gilt die Statuslogik: LIGHT hat kein Cashback. SPARK nennt 7x Umsatzanforderung, FLASH 4x und VOLT 2x. Für VOLT wird außerdem ein Live Cashback von 5 % ohne Umsatzanforderung beschrieben.
Auszahlung bei Irwin Casino erst nach sauberem Bonusstatus
Auszahlungen scheitern oft an offenen Boni, nicht an der Technik. Irwin Casino schreibt, dass du aktive Boni und Freispiele zuerst nutzen oder stornieren musst. Prüfe außerdem, ob dein Zahlungsweg zum Einzahlungsweg passt.
- Bei Krypto gilt: Auszahlung nur, wenn Einzahlung ebenfalls Krypto war.
- Für höhere Beträge kann eine Identitätsprüfung ausgelöst werden.
- Halte Ausweis und Zahlungsnachweise bereit, bevor du groß auszahlen willst.
Wenn du klar planst, bleibt der Ablauf kontrollierbar. Irwin Casino nennt, dass Auszahlungen spätestens innerhalb von 24 Stunden nach Antrag ausgeführt werden, außer bei zusätzlichen Prüfungen.
FAQ
Vier kurze Antworten rund um Umsatz, Freispiele und Auszahlung.
Wo sehe ich, ob mein Bonus noch aktiv ist und wie lange?
Im Profil unter „Guthaben“ wird der Status angezeigt. Dort siehst du auch die verbleibende Zeit und den Fortschritt.
Warum zählt mein Spiel nicht für den Umsatz und was hilft sofort?
Weil bestimmte Spiele ausgeschlossen sein können. Laut Angaben sind Echtgeld und Jackpot Slots nicht für Bonusumsatz gedacht.
Kann ich einen Bonus einfach abbrechen ohne alles zu verlieren?
Der Betreiber nennt eine Storno Funktion im Profil. Beachte, dass dabei auch Bonusgewinne storniert werden können.
Warum dauert eine Auszahlung manchmal länger als erwartet?
Häufig ist eine Prüfung nötig oder es laufen noch Freispiele. Schließe offene Aktionen ab und halte Dokumente bereit, falls KYC verlangt wird.
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